Mamas & Papas Mamas & Papas is a chain that caters to parents looking for innovative and stylish baby products. They sell strollers, baby clothes, furniture and accessories, children’s and maternity clothing in 37 stores, and at over 100 specially...
Meeting place Today, more and more companies use activity-based workplaces. Offices are tailored to the needs of the employees, and often there are few or no assigned workspaces. Meeting rooms that offer a mix of both privacy and transparency were sought for the new...
Albert Heijn Albert Heijn is owned by the Dutch retail group Ahold, which operates several store formats targeted at specific consumer groups. One of these formats is Albert Heijn XL – a classic hypermarket with a very wide range, large volumes and high product...
In-store Content Marketing As a retailer, knowing your customers is vital. Their needs should guide how you design the store environment and how you display and position your merchandise. The “content” of your store has to fit the audience you’re hoping to reach. In...
Cervera Cervera began preparing their new retail concept in 2016. The new Cervera aims to be a destination for those wanting to raise the bar in the kitchen, be it cooking or hosting dinner parties. In addition to a new logo and an updated store concept, the product...